Cannibalizing readers’ trust by partnering with organizations whose interests obviously prevent even-handed reporting on science and nature in Canada will build up over time. Even a publication with a history and reputation like Canadian Geographic can only go back to the well so many times before readers catch on and their credibility starts eroding. When that happens – when they have mortgaged their only valuable resource enough times – they will have gone so bankrupt that even CAPP won’t have any use for them.
Read more at Canadaland.